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The failure to understand important information written in English often creates big problems in the global market place. Potential profits can quickly turn into real losses and vanishing opportunities.
What plain English can do for you.
Communicating in clear straightforward English gives you a competitive edge in the global marketplace. Plain English that is professionally written for an international audience can help you ...
- avoid frustrating, time-consuming and costly errors
- improve customer satisfaction
- increase your international sales and raise your company's standing in the international marketplace
- make a good first impression on potential customers and business partners
- save money by reducing the number of questions and complaints, and warranty claims
- reduce the cost and improve the accuracy of translations into other languages.
- simplify the qualification process for CE Marking
- streamline procedures and paperwork, train staff for efficiency, and increase productivity and morale of your international staff and partners.
Remember this! Most business persons who use English in the global marketplace do not know English as a first language. They learned some English in school and often have a poor knowledge of the language. They often do not understand -- or worse, misunderstand -- the ordinary English that native English speakers use and understand naturally every day. |
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How plain English
can help your business
What is plain English?
Editing services
Consulting services
Company profile
More writing tips
Some useful links
How to contact us
WRITING TIPS
Introduction
More writing tips
Use short sentences
Use short paragraphs
Use common words
Use terms consistently
Define special terms and
abbreviations
Use active voice,
positive words
Be clear and concise
Emphasize important information
Avoid slang and
colloquialisms
Maintain cultural neutrality
Avoid noun strings
Illustrate with pictures,
tables and charts
Summary
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