How to write plain English for an international audience? Here is how! Xport-English logo

12  Avoid "noun strings"

Noun strings (or noun sandwiches, as they are sometimes called) are notoriously difficult to understand and translate, even for native speakers of English. A careful writer can avoid noun strings easily.

Compare the original text to the improved text in the example below:>

Original Text  (adapted from maintenance manual of a machine)

To avoid this problem, the con-rod assembly locker insertion directions should be followed.


Improved Text

You can avoid this problem. Read the directions under How to Insert the Locker of the Con-Rod Assembly



 

Summary

Writing in plain English will not win you the Nobel prize for literature -- but it will help you win the prize for improved international business. If you identify and study your audience, plan your materials accordingly, organize your writing logically and follow the writing tips in the "Here's How" section, you will go a long way to making international business easier and more profitable for you and for your foreign counterparts.

To see a few more tips on writing for an international audience, click here.

To visit several websites that discuss the problems of English for foreigners (or native speakers of English, for that matter) and other websites that contain information helpful to international business people, click here.


MAIN CONTENTS

How plain English
can help your business

What is plain English?

Editing services

Consulting services

Company profile

More writing tips

Some useful links

How to contact us


WRITING TIPS

Introduction

More writing tips



Use short sentences

Use short paragraphs

Use common words

Use terms consistently

Define special terms and
abbreviations


Use active voice,
positive words


Be clear and concise

Emphasize important information

Avoid slang and
colloquialisms


Maintain cultural neutrality

Avoid noun strings

Illustrate with pictures,
tables and charts


Summary

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