Carla Hall aka WriterMs
News Release / Publicity Samples
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Public relations and publicity became the backbone of my marketing communications career in the years following my success in promoting the television-commercial character Ernest P. Worrell nationally. I also have major experience in tourism promotion and healthcare communications. (Click image to enlarge.)

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PR for this client-sponsored achievement included taking media to the location via raft.

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Kampgrounds of America (KOA)

KOA had funded an archeological dig that produced an important find. The campaign I planned and executed netted coverage in media ranging from USA Today to CNN.

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One of more than a dozen video news release scripts I have written and produced.

Kampgrounds of America (KOA)

As head of publicity for the state of Montana for a couple of years, I produces numerous tourism video news releases. This script is one I produced for KOA in Cape Hatteras.

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Captaris (software)

I joined Captaris to head product public relations for the company's CallXpress unified messaging product. The memo at the top summarizes some of my accomplishments and notes that the company's other product lines were being moved to my management because of good results. The middle chart shows the significant increase in media coverage generated for CallXpress. The final document is the beginning of the product promotion plan I wrote.

For more details about my abilities and rates, please email me at: writerms@earthlink.net