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Part of Computer Pal's project was creating a sales page. A business writer works in many fields; one of those is sales.

My first attempts at writing the sales page were good and boring. I mean they were written correctly but they were flat. My client was absolutely right in rejecting them. Embarrassingly, I failed to talk to the mind of the prospect. Writing from outside the prospect's mind brought up a lot of facts (features) but not a lot of benefits. And only benefits sell.

So I slipped into the prospect's mind, keeping the image of her plastered on my screen; that's when the copy crystallized.

I identified exactly what she wanted and brought it up immediately. I used the old motto: Make a bold promise then fulfill it!

And as the copy continued, I anticipated her questions and had the answers waiting; leading her to the order button.

The final copy made my client very happy. "I'd buy it!" she said. Presently, the client's site is under construction for a grand re-opening in August, but this is how the sales page appeared on her old site. I confess that I don't like the design (hopefully she'll change it). But the copy works.

Fix And Protect Your Computer Book

Fix And Protect Your Computer

Are You Looking For A Way To Fix And Protect Your Computer Yourself And Make It Last?”

 

“With Protect Your PC – Make It Last, You’ll Learn the E-a-s-y Way to Fix About 99% of All Basic PC Problems, Protect Your Valuable Files and Information from Theft, and Make Your PC Last”

 

HI, I’m Patty, the Computer Lady.

Let’s talk about what you’re looking for.

If you’re like many home PC users, you want to be able to fix your computer yourself.  You want to be able to handle just about any problem your computer might have, and you want to make it last as long as it can last.  And you want to do that for free … or as close to free as possible.  Do I have it right?

Well, I think I’ve got the perfect solution for you. 

Here it is.  It’s called “Protect Your PC – Make It Last”.

Why is this the perfect solution?

"What a wonderful book!" - Z. Lin, China

Because with “Protect Your PC – Make It Last”, you’re going to be able to handle about 99% of all the computer problems you’re ever going to face. Okay.  It’s not going to handle 100% of the problems because – frankly – I can’t possibly know what all the computer problems may be.

And there may come a time when you might possibly have to take it to a technician.  After all, your computer is a machine and sometimes machines need professional service.

But most of the problems are common problems.  And you’ll be able to handle those common problems with this guide.  That’s the bottom line.

"Easy and interesting reading, something we need to know." -S. Faisson, USA

So, the first thing is …

You’ve Got to ... Know What a Technicians Knows

 

That’s obvious.  You can’t get more basic than that.

Now, I’m a technician – IBM trained and certified.  I also own my own computer repair business.

Actually, I wrote the guide because my customers wanted the same thing you want.  They wanted to be able to fix all the common problems that they’d ever encounter with their machines … and they didn’t want to have to call me again to do it  (and pay my fee) … so they wanted my knowledge.

“Protect Your PC – Make It Last” was the answer to their prayers.

The next thing about what you’re looking for is: it ’s got to be so simple that …

A-N-Y-O-N-E Can Do It, And That Includes You!

 

Imagine!  Having the information you need but ….you can’t understand it!  (That’s why people don’t read manuals, by the way.)

"Very clear and concise" - A. Duffy, USA

I wrote “Protect Your PC – Make It Last” – so that anyone … and I mean a-n-y-o-n-e … could look through it and put it to use immediately!

It doesn’t matter how technically savvy you are.  It doesn’t matter how much, or how little you know about your personal computer.  If you can turn it on and use the mouse, you can fix the common problems, protect your PC from harmful viruses and any other invading programs, and make your computer last -- for a whole longer than it would otherwise, if you didn’t have this guide.

Tested … Proven … and Ready

 

You’re going to get exactly what you’re looking for – informationanswers.

“Protect Your PC – Make It Last” has over 238 pages of information.  (It’s not some skimpy article.)  It’s lively – not something that’s going to bore you to sleep.  It’s written in plain English so that you can use it.  (Come on, I didn’t write it for technicians; I wrote it for you.)  I explain every technical term so that you can understand it right away.

It has loads of illustrations and photographs.  It’ll guide you through every process that I show you.  You’ll be able to look at the illustrations and photos to compare your progress with what you see in the guide.

Now writing the guide was a job in itself, but when it was done, I had to make sure you’d be able to follow every process.  In other words, I had to make sure the guide was clear and  understandable for anyone.

So, I gathered a group of “testers” – computer users just like you -- from all parts of the world.  The USA to South America, from Malaysia to China, even New Zealand.  They volunteered to go through the complete guide to see if they could understand it, follow the instructions, perform the processes, and get the results.

"Your book … was a great book, easy to understand and very helpful." – Syuurinin, Malaysia

Throughout the testing they reported back to me; and whatever suggestions they made about clarity were incorporated in the guide.

The results?  Well, the results of all that testing were just spectacular!  Truly, “Protect Your PC – Make It Last” is the answer you’ve been looking for.    

The Answers are Here …

 

… and you won’t have to spend $45 - $75 an hour to have them.

Most of the problems you’re going to face are common computer problems.  With “Protect Your PC – Make It Last”, you have – at your fingertips – the answers to those problems.  For instance …

“What if my screen goes black?”  The answer is in Chapter

“What if my computer suddenly reboots?”  The answer is in Chapter

“How do I speed up my start-up?”  The answer is in Chapter

 “How can I prevent Spyware or fix my Spyware program?”    The answer is in Chapter

“How do I protect my identity?”  The answer is in Chapter

“How do I know if a site is safe to visit?”  The answer is in Chapter

“What if my computer keeps freezing?”  The answer is in Chapter

"This chapter has answered a burning question I have had and was grateful to finally get the answer to". - M. Lowen, USA

“What’s wrong with my computer?”  The answer is in Chapter

“How can I fix a virus? The answer is in Chapter

These questions and more are answered in “Protect Your PC – Make It Last”. What’s more … you won’t have to search anyplace else to find them. 

And, if that’s not enough, there’s more …

5 Ways To Avoid a Trip to the Technician

 

If you also know these basics, you’ll have a reliable smooth-running PC.  Your technician might become obsolete. 

 

  1. How to properly update of all your software.  If you don’t know this, your PC can suddenly act erratically, then it’s off to the repair shop. 
  2. How to judge a good surge protector.  Without this knowledge, you’re running the risk of losing all your hard-earned work – not to mention the main working parts of your computer.
  3. A good anti-virus program.  A virus can eat up your files and the whole Windows program.  It would take a technician to reinstall it.  My guide offers an excellent free program that you’ll use to eliminate invasion from things like worms, viruses, etc. 

"Very vital information.  One of the most important aspects in safeguarding a computer.  Good read." – D. M. Porter, USA

  1. A good anti-Spyware program is designed to remove third-party tracking software that infects your hard drive and messes up the way your computer runs.
  2. Proper firewall protection doesn’t mean just installing a firewall.  It’s installing the right one and setting it correctly.  Otherwise … off to the repair shop you go – or to buy a whole new computer.

Like I said, “Protect Your PC – Make It Last” isn’t some skimpy article.  It has everything you need and – more importantly – everything you want.

But I didn’t stop there.  The guide also offers…

Free Software To Protect Your PC

 

Everything you need is right here. 

If you’re going to make your computer last, you need to protect it.  I evaluated a ton of software offered on the Internet for protecting your PC.  Most of it didn’t meet my standards.

But I did manage to find some gems.  From those, I picked the best of the lot, and included them in “Protect Your PC – Make It Last”.  So, not only do you get the very best, you get that software … free!

The Pride Of Saying: I Did It Myself

"I like your book it is so plain and doesn't make mockery of ignorance. It will help many other common people like me who are too scared to ask, in order to keep their ignorance under cover." - R. Randhawa, India

 

Put yourself in this scene.  Your computer has a problem.  Let’s say … you’re getting strange characters in your email and your PC suddenly reboots.  You open your copy of “Protect Your PC – Make It Last” and … you fix it!

How do you think you’re going to feel?  On top of the world!  The look in your eyes and the smile on your face when you admit, “I did it!  Yeah, I did it by myself!” Priceless…

 

Protect Your PC - Make It Last
Only $14.88

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