What Constitutes A True Custom Rod?
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What makes a rod truly "custom?" How can you tell the difference between the genuine item and one that only pretends to be?


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The phrase "custom rod" gets thrown around quite a bit these days. You'll see it on rods sold through your local sporting goods store or mail order catalogs. But the fact is, a true custom rod can only be created when the builder and the end user interact with each other during the design and construction of the rod. Such interaction results in a one-of-kind rod that has been expressly designed for the user's specific needs.


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Even then, custom means more than colorful thread wraps or a name inscription. It implies that the rod has been designed and constructed to perfectly fit the wants and needs of the angler who will untimately fish with it.


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For those who are passionate about the sport of fishing and demand the very best equipment, a true custom rod is the way to obtain it. If you would like to know more about what makes a true custom rod so special, use the link below to learn "The Truth About Custom Rods."


The Truth

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