Vistar's Vita

Bob Luedeka's Professional Profile


Associate Director of the Polyurethane Foam Association.


From 1977 until 2004, Luedeka served as Senior Vice-President and a principal in J.P. Hogan & Company, Inc.

At J.P. Hogan & Company, he planned and supervised advertising, marketing and public relations campaigns for ARCO Chemical, Fidelity Federal Savings and Loan, Goodson Bros. Coffee Company, Kaiser/Aetna Properties, Kingsdown Bedding, OSi Specialties, Pennsylvania House Furniture, Shaw Industries, the Society of the Plastics Industry, Union Carbide Corporation, and Witco Corporation.


Luedeka is a specialist in consumer capital goods marketing and merchandising. He is frequently quoted in trade magazines, has authored articles and presented professional papers on the subject.


Bob Luedeka is a graduate of the University of Denver where he attended, what is now known as, the Daniels College of Business and he remains active with the university assisting in undergraduate recruiting. He has two wonderful children.


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