Nearly all successful Internet marketers credit most of their success to their own email list. This is not to say that all of these people run a full fledged newsletter.

 

It's a known fact that people need to trust you before they will purchase your products or services. In many cases, they must hear from you several times before they will even consider purchasing anything. Newsletters allow you to establish yourself as someone who is knowledgeable on a particular subject which in turn leads to more sales.

 

Alternatives

 

Creating a newsletter can be challenging for many people. If this sounds like you, there is another option.

 

Create a "tips" series

 

This method of advertising works extremely well! The basic idea is to create a series of tips that relate to your product or service. Suppose you were an affiliate for a program that helps people get out of debt. Why not create a tips newsletter that offers one simple debt-reduction tip every week?

 

The nice thing about tips newsletters is the fact that they run by themselves once you have them up and running. No more writing articles when your time is limited. Tips newsletters are short and sweet! Simple search engine research would reveal enough content to write 52 tips in no time.

 

Each tip sent will have an advertisement for your "debt reduction" affiliate program or opportunity. People will see that you have knowledge on your product and will likely buy the debt reduction program to fulfill their needs. It may take several emails before a prospect takes you up on your offer but you don't mind because you have 52 chances to sell your product or service!

 

Now it will take a bit of effort to create your tips campaign. The work that you do in the beginning will be paid back once you get your tips machine rolling and realize that it's a 24/7/365 marketing campaign that requires zero maintenance! Your only task will be to plug prospects into your new machine.

 

Most of us are so bombarded with emails that finding the time to read a long newsletter is harder and harder. Most of us will simply file the letter for later viewing only to find that later never comes. A tips newsletter on the other hand is much shorter which means that it is much more likely to be read!

 

Tips newsletters have distinct advantages over traditional email publications. Many people use them for a host of products or services. If you are pressed for time or if you feel that writing a weekly newsletter is simply out of your grasp, then a tips publication just may be the solution!

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Barbie Zabel is the publisher of the weekly newsletter
*Wealth for the REST of Us* which specializes in
Passive Marketing and Money Earning techniques. 
How fast can YOU grow when there’s not much work
involved?  Find out at Barbie's website:
http://SuccessEtc.com
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