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Designed as a powerful tool for this challenging
direct mail environment: |
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BreakthroughDM fully
integrates direct mail delivery with an innovative destination website,
sophisticated database reporting and patent-pending, proprietary online
personalization technology. |
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BreakthroughDM entices
recipients with a rich, bold and provocative printed piece that lures
the consumer to an online, game, event, experience or contest that
forms a web-based, personalized multimedia experience. |
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01.11.02 iHappen
& Brave New Markets, Inc. announce launch of BreakthroughDM. |
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01.15.02 BreakthroughDM
named best new product of 2001. |
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